The challenge — Update packaging, POS and sales materials to differentiate H&R Block from all the competitors offering similar features and benefits.

Not satisfied with the initial strategy and concept, I developed a campaign that was proprietary to the client and connected with the DIY consumer. Work created for Hornall Anderson.

ROLE: Creative Director

H&R Block tax software packages
H&R Block green concepts
H&R Block green concepts

See my work for Holland America Line
See my work for Adventureland Preschool
See my logo work
See my work on Amazon Fresh
See my work for Fiber One
See my work for Wing Media
Copyright © 2019 Bruce Advertising & Design

This is the work of Bruce Stigler, Creative Director and owner of Bruce A & D. Some of the work was created during employment with other agencies.

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