The challenge — Update packaging, POS and sales materials to differentiate H&R Block from all the competitors offering similar features and benefits. Not satisfied with the initial strategy and concept, I developed a campaign that was proprietary to the client and connected with the DIY consumer.

ROLE: Creative Director

H&R Block tax software packages
H&R Block green concepts
H&R Block green concepts

See my work for Holland America
See my work for Adventureland Preschool
See my identity work
See my work for Holland America
See my work for FiberOne
See my work for Wing Media
Copyright © 2018 Bruce Advertising & Design

This is the work of Bruce Stigler, Creative Director and owner of Bruce A & D. Some of the work was created during employment with other agencies.

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